Long, full lashes with an impressive lifting effect - that's what lash dreams are made of. And with the new vegan waterproof LIFT UP Volume & Lift mascara, they're about to come true. The lifting effect polymers contained in the mascara achieve incredibly curly lashes with a lifting effect in a single stroke. The formula with rice protein and provitamin B5 of the power-care complex provides extra care to the eyelashes. For a lifting effect like the one you get in the beauty salon! Beauty tip Nobody likes smudged makeup. This is also true for eye makeup. If your mascara always tends to smudge a bit when you apply it, simply place a tissue over your lashes and blink a few times to allow excess color to adhere to it. This ensures that makeup is flawless immediately after application!